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In every television ad break over here you can't get away from the issue of healthcare. Whether it's adverts for perscription and non-perscription drugs (the side affects they list make you wonder why anyone would ever take anything), to adverts for healthcare insurance (given the privatised nature of american healthcare, this is something everyone needs but not everyone has) or adverts for perscription discounts for those who don't have insurance. To this comercial mix has been added political adverts, seeking to push the issue up the election agenda. There's one that tells you that 1.87million americans go bankrupt every year because they can't afford to pay their healthcare bills, and one where a middle class couple insist that healthcare must be the next president's priority because their friend Steve has just been disagnosed with cancer, and he's just joined a start-up which "can't afford" insurance for its employees.
But the most telling story was actually on an episode of the american version of Deal or No Deal. Sally, from the mid-West, the first in her family to graduate college and newly married. She had gone on Deal or No Deal in the hopes that with her winnings she and her husband could finally afford health care insurance, without which, they couldn't start a family.
The American healthcare system is very different from the UK, and no one over here is arguing for the american version of the NHS. But a system which means that a couple have to go on a game show to essentially win their healthcare insurance to then be able to start a family...? There's something very wrong with that.
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